Project Type: Events
Client: Peroni-Asahi
Location: Rome Cavalieri A Waldorf Astoria Resort
Date: October 2018
Number of Participants: 11

Peroni - Asahi presented to its Top Dealers a new product to be launched on the market, in the luxurious setting of the Rome Cavalieri A Waldorf Astoria Resort. The occasion became spectacular thanks to the participation of the renowned chef Heinz Beck, who engaged the participants in an exclusive cooking show in the “La Pergola” kitchen, the Michelin starred restaurant of the hotel. To increase the wow factor of the event, the artistic performance of calligrapher Nicolò Visioli entertained our guests, realizing a calligraphic piece of art inspired by the new Peroni product, viewed as an expression of Italian talent.

Services provided

• Arranging aperitif and dinner
• Arranging overnight stays at the hotel of the event
• Arranging guest transfers
• Arranging show cooking